Buyer side cloud advisory, with nothing to sell but your savings.
A buyer side cloud advisory works only for the company writing the check. We take no reseller margin and no hyperscaler incentive, so the advice you get on an AWS EDP, an Azure MACC, or a GCP commitment is aligned with your spend and nobody else's.
Independence is not a slogan here. It is the entire commercial model. A buyer side cloud advisory is paid only by the buyer, which removes every reason to inflate a commitment, steer you toward a particular provider, or soften an ask. When the person advising you earns more if you spend more, the advice bends. We removed that conflict by refusing the margin in the first place.
What buyer side independence means in practice
Compare the voices in a typical cloud negotiation. The account team is measured on the size of your commitment. The reseller takes a percentage of your spend. A partner with provider incentives has a target to hit. Each can be useful, and each is also paid to grow the number. As an independent buyer side cloud advisory we sit outside all of that. Our only lever is shrinking what you are about to commit while keeping your discount intact.
How a buyer side cloud advisory changes the outcome
Independence lets us say the things an aligned party will not. That the forecast behind your commitment is optimistic. That the ramp assumes growth you have not modeled. That the exclusions quietly cut the effective discount. That auto renewal hands back your leverage. Across AWS EDP, Azure MACC, and GCP committed use the traps repeat, and an independent advisor has no reason to look past them (as of June 2026).
The risks we are free to name
Overcommitment and shortfall penalties when the committed amount outruns real usage. No rollover of unused spend on Azure MACC, where unused commitment is generally lost. Punitive ramp assumptions that front load risk. Service exclusions that shrink the discount you think you are getting. Multi year lock in that strips future leverage. We flag every one because no one is paying us to ignore them.
How we keep it clean
We describe our credentials at the firm level only: independent, buyer side, no reseller margin, no hyperscaler incentive, paid only by the buyer. We give commercial negotiation advice, not legal advice, and we direct you to your own counsel for contract interpretation. That clarity is what makes the advice trustworthy.
Start with our cloud commitment advisory services to see how we negotiate AWS EDP, Azure MACC, and GCP committed use before signature. Read anonymized cloud commitment case studies for the outcomes, download the buyer side cloud commitment white papers for the playbooks, and use the cloud commitment glossary to decode the terms. Follow the cloud commitment blog for ongoing analysis, learn why a buyer side cloud advisory wins better deals, or contact our cloud commitment advisory for a confidential review.
What is a buyer side cloud advisory?
A buyer side cloud advisory works only for the company making the commitment. It takes no reseller margin and no provider incentive and is paid only by the buyer, so its advice is aligned with reducing your spend and risk.
How is that different from a reseller or partner?
Resellers earn margin on your spend and partners often carry provider incentives. Both have reasons to grow your commitment. A buyer side advisory has the opposite incentive: to condense the number and protect your leverage.
Does independence really change the result?
Yes. Independence lets us name the optimistic forecast, the punitive ramp, the discount eroding exclusions, and the auto renewal trap without conflict, which is where most of the savings and risk reduction come from.
Are you incentivized by AWS, Microsoft, or Google?
No. We receive no incentive from any hyperscaler. We are paid only by the buyer, which is the foundation of our independence.
Do you provide legal advice?
No. We provide commercial negotiation advisory and recommend your own counsel for contract interpretation.
Before you sign, condense the commitment.
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